FUN-ACTIONAL: FUN AND ACTION
THE NEW PROMISE OF FUNCTIONAL PRODUCTS The product offering is being transformed, and taking a new and interesting path, marking a before and after in the products and brands we know. Fun-actional is the trend that is born from products...
SUMMER OF NOSTALGIA (& TECH)
Raise your hand if you haven't used Chat GPT or Gemini to get SOMETHING done at work! We sense many hands raised… Around 55% of internet users in Mexico view the tool as “useful for decision making”[1]. And who knows...
Clear & Neat – Functional Foods
Are you one of those who read the ingredients of the products you buy? Let me tell you, YOU ARE NOT ALONE! According to several sources, 5 out of 10 consumers in Mexico have the habit of doing so[1]. The data is maintained in Europe[2]. But this was not always so. Until...
About fashion what is uncomfortable… for society and the times to come
Fashion has long been a reflection of society and the social changes that have defined it. From ancient Greece to the present day, fashion has been a means for people to express their individuality, their identity and, often, their position...